Bath & Body Works celebrates birthday of iconic fragrance by ...

Bath & Body Works first introduced the Cucumber Melon scent in 1998.

For 25 years, the brand said it has remained a “customer favorite” and “one of the most beloved fragrances.”

Cucumber Melon, which has returned other times, will be back for the brand’s semiannual sale that starts June 3 online and in stores. Rewards members can get early access via the app beginning at 6 p.m. Friday, June 2, 2023.

“Cucumber Melon is not only a favorite for customers who have grown up with Bath & Body Works and were first introduced to the brand in the 90s, but it appeals to new customers as well with a classic, freshness that has stood the test of time,” said Betsy Schumacher, chief merchandising officer at Bath & Body Works.

“We’re excited to commemorate such an exciting milestone for an iconic fragrance while also celebrating our customers’ love for nostalgia.”

Bath & Body Works said Cucumber Melon has “has remained unchanged throughout its 25-year existence ... It features “a blend of crisp cucumber, watery honeydew, summer cantaloupe, sparkling grapefruit and sheer woods ..”

The relaunch will introduce a special, limited-edition look to commemorate the 25th anniversary “across some of the retailer’s bestselling products, including: Fine Fragrance Mist, Ultimate Hydration Body Cream, Daily Nourishing Body Lotion, Shower Gel, 3-Wick Candle and Gentle Foaming Hand Soap.”

The sale also includes dozens of new and returning fragrances at a 50% to 75% discount.

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