KFC's Harvest Programme helps fulfil wishes and fight hunger

This Christmas season, KFC Trinidad and Tobago (KFCTT) is doing its part to spread goodwill and address the critical issue of hunger in our nation.

KFC - Figure 1
Photo Loop News Trinidad and Tobago

KFC’s 12 Wishes promotion allows all its customers to enter a wish every time they spend at least $40 at KFC, and several customers opted to make a wish for the benefit of those in our nation, who are most in need.

Thus, KFC decided to host its very first soup kitchen. To this end, KFCTT has partnered with the San Fernando Centre for Displaced Persons(SFCFDP) to serve meals to the less fortunate.

On December 9, 2023, the KFC team joined forces with SFCFDP and Nikeisha Graham-Lyons of the Church of God Ministries International (East Trinidad) to prepare and distribute meals to those most in need.

At the heart of this initiative, lies KFCTT's Harvest programme, a core component of their Corporate Social Responsibility commitment.

Relaunched earlier this year, Harvest aims to combat hunger by collecting unsold food from KFC restaurants and distributing it to partnered NGOs, who use it to prepare delicious meals for those in need.

Recognising the alignment between the Harvest programme and the wishes expressed in their promotion, KFCTT decided to amplify its impact by not only providing the Harvest chicken, but also all ingredients, materials and manpower needed to create and serve a balanced and delicious meal.

This included festive rice, lentils, and KFC Harvest chicken sautéed in a mouthwatering sauce. The KFC team - volunteers from marketing, operations, and restaurant staff, rolled up their sleeves and put their hearts into preparing and packaging 650 meals for the shelter.

KFC also gifted the San Fernando Centre for Displaced Persons with a new 19 cu ft freezer which will allow the centre to continue to receive and store Harvest chicken at the required international food safety standards.

Head of Marketing for KFC and Pizza Hut, Cassian Gyan, shared the company's motivations for this initiative: "First and foremost, we wanted to use our resources to directly help our fellow citizens in need. It was also heartwarming to see our consumers use their wishes to ask for help for others and this says that kindness and compassion are alive and well in our nation.

Today, we fulfilled not just one, but several wishes centred on helping those in need. We also wish to highlight the crucial role our partner NGOs play, and we hope this inspires others to come out and support them, be it through donations, volunteering their time, or contributing other resources. Together, we can make Trinidad and Tobago a place where no one goes hungry."

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