MG Windsor EV sets new record with 15176 bookings on first day

4 hours ago

This milestone has increased the demand for four-wheeler EVs and created a shift towards electric mobility in the Indian market.

MG - Figure 1
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JSW MG Motor is said to have achieved a milestone, by securing bookings for 15,176 units of MG Windsor EV, highlighting the increasing demand for four-wheeler EVs in the Indian market and a shift towards electric mobility.

MG Windsor EV: Pricing

The company stated the car can be outright purchased, with a price starting from Rs 13,49,800 (ex-showroom). The model is also available for car buyers at Rs. 9.99 lakh + Rs. 3.5/km, under the BaaS program.

MG Windsor EV: Features

The CUV includes an aerodynamic design, spacious interiors, reassuring safety, smart connectivity, driving comfort, and many hi-tech features, combining the comfort of a sedan and the expanse of an SUV.

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The EV introduces several industry-first features design, including a lifetime battery warranty for the first owner, one year of free charging at public chargers via the eHUB by MG app, a guaranteed 60% buyback after three years or 45,000 km, and the MG e-Shield: a comprehensive 3-3-3 package offering three years of unlimited km warranty on the vehicle, three years of roadside assistance, and three labour-free services.

MG - Figure 3
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MG Windsor EV: Powertrain

The CUV is powered by a 38 kWh Li-ion battery pack, which is IP67 certified, and delivers a performance of 100KW (136bhp) power and 200Nm Torque through four driving modes (Eco+, Eco, Normal and Sport), resulting in 332 km ARAI certified range on a single charge.

MG Windsor EV: Variants and Colours

The model is available in three variants: Excite, Exclusive, and Essence; and four vibrant colour options: Starburst Black, Pearl White, Clay Beige, and Turquoise Green.

Talking about this achievement, Satinder Singh Bajwa, Chief Commercial Officer, JSW MG Motor India, said, “We are grateful to our customers who have embraced the MG Windsor wholeheartedly and enabled it to reach the milestone of 15,176 bookings in just one day. This achievement solidifies the MG Windsor’s position as a progressive force in India’s electric vehicle market. As the first EV to reach this benchmark, the MG Windsor’s popularity underscores the increasing demand for sustainable, cost-effective, and rider-friendly transportation choices among Indian car buyers. We are delighted to contribute to this evolution, and remain committed to delivering innovative, intelligent, and eco-friendly mobility solutions.”

MG - Figure 4
Photo Financial Express

Formed as a joint venture by SAIC Motor and JSW Group in 2023, JSW MG Motor India, aimed at creating a sustainable automotive ecosystem and enhancing vehicle diversity with advanced technologies and local manufacturing.

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