Proton eMas 7 to be ASEAN 2025 official car - Anwar - paultan.org

Posted in Cars, Electric Cars in Malaysia, Local News, Proton / By Jonathan James Tan / December 17 2024 10:50 am

Proton e.MAS 7 - Figure 1
Photo Paul Tan's Automotive News

Prime minister Datuk Seri Anwar Ibrahim said last night at the Proton eMas 7 launch that the vehicle would be the official car for Malaysia’s ASEAN Chairmanship in 2025, Bernama reports.

He said Malaysia hopes to set an example in the region in promoting EV development, emphasising that it is a direct visible extension of the country’s net zero commitment.

“In the near future, I am also happy to see that this car will be built in Malaysia in Tanjung Malim, hence uplifting Malaysian vendors through the transfer of new technologies and skills associated with EV,” he said, adding that choosing the eMas 7 also shows the government’s support for the first national EV.

Anwar said that as a national carmaker, Proton should leverage its role in the local automotive industry and the EV project, and take the National Automotive Policy 2020 as a reference for the eMas 7’s forthcoming local production.

Proton e.MAS 7 - Figure 2
Photo Paul Tan's Automotive News

He said companies in the industry should not just sell cars, but provide investment and employment opportunities through the establishment of a holistic ecosystem.

“But your challenge and our challenge too, is the supply side. We must ensure that you have the capacity and a clear policy to encourage local production and support local industries and local vendors, including the Bumiputera,” Anwar said.

He also expressed confidence that with the development of the Automotive Hi-Tech Valley (AHTV) in Tanjung Malim, more local vendors will be involved in the production of not just Proton cars but other brands.

“This would be a shining example of the networking opportunities and economic cooperation that has existed between China and Malaysia for over 50 years, and I commend both parties for their creativity and diligence in making the partnership a success,” he said.

Proton e.MAS 7 - Figure 3
Photo Paul Tan's Automotive News

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Jonathan James Tan

While most dream of the future, Jonathan Tan dreams of the past, although he's never been there. Fantasises much too often about cruising down Treacher Road (Jalan Sultan Ismail) in a Triumph Stag that actually works, and hopes this stint here will snap him back to present reality.

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